Is counterfeiting this easy?

An astute L&NW reader and label enthusiast recently came across this video on Reddit in the r/oddlysatisfying subreddit and brought it to my attention. While there is nothing simple about creating a professional-looking shrink sleeve label, there apears to be high level of ease in which the product appears to be re-labeled and mislabeled. As you can see in the video, the “new” label reads “coffee.” (The product itself looks nothing like coffee.)

That bottle relabelling from r/oddlysatisfying